The ways of the Wild West are alive and well. Though, many would argue it never left to begin with, especially in the fashion industry.
Do you have a burning passion for western culture? Would you like to start your very own fashion line? From the rustic dirt roads of Dallas, TX, to the bustling streets of New York City, it’s no secret that western fashion has made a comeback. Whether it’s a tight pair of blue jeans to go with a flight vest or a cozy blanket skirt to go with a warm shawl, western wear not only looks good, it feels good, too. Here are six things to do if you’re serious about a career in western fashion.
1. Know the ways of the West.
Two centuries ago, when the West was still untamed, they didn’t have much variety when it came to attire. What they did have was a mix of secondhand military clothing and plenty of leather. Hats, belts, holsters, and boots are all made of top-quality leather. These are the forerunners of western fashion.
2. Master your unique style.
Every artist has a one-of-a-kind technique. It is what sets them apart as creators. Tell your own story how you see fit and show the world what you can do. Your passion measures the quality of your material.
3. Come up with an original name and logo.
Your business name and logo are just as important as all your other designs. They will be the face of your legacy and the thing people remember. You should not rush something of this importance.
4. Secure a cost-effective production plan.
One of the lesser-known aspects of working in the fashion industry is the manufacturing process. You should be willing to make sacrifices for the good of your company, even if that means money out of your pocket. If you have a set budget, you should weigh every factor and spend accordingly judging by their importance. Manufacturing is the most crucial step, and you should not take it lightly. If you stay sharp, you can cut through any amount of red tape.
5. Build a foundation.
In the fashion world, you cannot do everything on your own. You must take time to interview and get to know many artists to find the right ones for your team. If you have a team ready from the start, it’s even better.
6. Get your name and product out there.
Make a website dedicated to your business with plenty of photos of your product. Stay active on social media platforms and follow other designers you look up to in the fashion world. You can also stay current on all modeling events.
In conclusion, breaking out into the fashion industry is no easy feat. It takes time, money, and trial and error, but if you follow these six guidelines, you’re more likely to make it.